Skip to main content
Tag

nonprofit

IndyFringe’s retiring CEO leaves behind a case study on how to put an arts organization on solid ground

By Feature

by Shari Finnell, editor, Not for Profit News

After more than 15 years at the helm of the IndyFringe, Pauline Moffat decided it was time to activate a succession plan — identifying and hiring her replacement as CEO for the annual theater arts festival. While Moffat previously had given some consideration to this phase in IndyFringe’s development, the events of 2020 — a global pandemic and racial injustice protests — triggered a more serious look at the implementation of a succession plan, she recalled. 

“The world is changing,” Moffat said. “It reminded me of my duty. We did not have a succession plan in place to take IndyFringe through the next 10 years. I knew it was time for us to start seriously thinking about it.”

As Moffat spends her final few weeks at IndyFringe — assisting its new CEO, Justin Brady, with strategic planning, she leaves behind a case study of how to transform a fledgling street festival into a vibrant arts organization with two theaters, zero debt, an active army of supporters, committed sponsors and donors, and a strategic plan to ensure its long-term viability. 

When she took on the roles as IndyFringe’s co-founder and leading executive in 2005, Moffat knew little about Indianapolis and the business of running an arts festival. “I didn’t come from an arts background,” said Moffat, a marketing professional who had just moved from Australia at the time. 

Setting the foundation through a fundraising education

Moffat determined that a formal education in fundraising was a good place to start. She had already heard about the reputation of the Indiana University School of Philanthropy. “One of my major clients told me that the IU Fundraising School is the best in the world,” she recalled. “That piqued my interest because there is nothing like it in Australia.”

The courses didn’t disappoint, said Moffat, who considers them foundational for anyone operating as a leader in the nonprofit industry. Moffat initially took one course and, as she faced new milestones as CEO, she enrolled in additional courses that aligned with the leadership’s goals at the time — from strategic planning to successfully managing capital campaigns.

As part of a fundamental course on fundraising, she gained a critical understanding of the differences in communicating supporters and donors. “It provided the techniques and principles of fundraising, including language, terms and references you need to understand when communicating with constituents and patron. Your conversation must be couched in different terms, depending upon who you’re talking to,” Moffat said.

Moffat also stressed the importance of adopting a “constant learner” mentality when guiding a nonprofit through different stages.

“When we got to the point of doing a more comprehensive plan, I enrolled in that course,” she said. “The IU School of Fundraising provides a wonderful learning opportunity. It’s a great investment.”

Strategic board selection and planning fueled IndyFringe’s growth

Developing a strategic plan for IndyFringe’s growth, including identifying the right board members at every phase, has been critical to the organization’s successes, Moffat said.

“It’s important to come up with a good solid plan that’s achievable, something that everyone can feel good about, like 10 percent growth year over year,” she said. 

The composition of the board was an area that demanded close attention, Moffat said. “For each stage of the organization’s strategic growth, efforts were made to get the right board members,” she said. “At the grassroots stage, it’s important to have board members and volunteers who are willing to work hard, putting in a lot of physical effort and energy.

When the organization set a goal to secure property, Moffat said, they recruited board members with real estate knowledge.

Next, the focus turned to how to become a sustainable organization. “At that point, we needed people who are much more experienced than us, people with experience and wisdom. Educators. We did that and the results were fantastic,” Moffat said. “When we decided to build a second theater, we needed expertise on how to do that while leveraging and protecting what we already had. If we always have to rent, how do we protect the festival? We went to the phase of capital fundraising — how do you build a building and then become debt free?

“I would tell a young executive that those are the key goals — get a great board, don’t carry debt and develop a good plan so that you can achieve results,” Moffat said. “We’ve had challenges, absolutely. But the festival has never suffered. We have always had affordable ticket prices to ensure that people can attend but at the same time asked the question, ‘How do we operate without debt?’”

Navigating uncertain times in 2020

As the spread of COVID-19 forced organizations to cease their operations and programs, IndyFringe was in an enviable position. The theater group did not have to worry about significant bills since it owned its properties. Moffat said that she believes it will be key to IndyFringe being sustainable in the theatrical space in the coming years.

While its debt-free status helped IndyFringe better navigate shutdowns caused by COVID-19, Moffat relied on advice from other international Fringe organizations to help her team determine whether to cancel all programs or move forward with some shows with restrictions in place. The World Fringe association includes more than 250 Fringe festivals from around the world.

“We have the support of all the other Fringes around the world — this huge network of people doing problem solving,” Moffat said. “We could see that COVID was hitting Australia in a big way while it was still just a blip in the United States. In Asia, everybody was prepared for this. We were engaged in a lot of discussions about how they were able to navigate it. As a result, it was pretty easy to make a call to cancel the festival early. Performers didn’t have to wonder what we would be doing.”

As IndyFringe approached the prospect of reopening earlier this summer, it considered a balance of streaming shows and live theater. “We were exploring who’s doing it well and how do you do it better,” Moffat said.

The organization decided to move forward with outdoor performances. “With our second theater, we designed it so that it had a wall that opened to the park,” she said. “The moment they said you could have up to 250 people gathered outdoors, we started working on the logistics of how to host programs, including festivals, music, dance and theatrical performances.”

IndyFringe was able to sell out all but two of its shows, with a maximum of 100 people in attendance. Procedures included temperature checks and social distancing checks. “It was stressful,” Moffat recalled of the experience. “It didn’t get any easier because COVID cases kept going up. Nothing was getting better.

“It probably was the hardest four months in my life,” she added. “You’re fraught with anxiety about whether you’re doing the right thing.”

Maintaining personal connections with donors, volunteers

During the pandemic, Moffat said, the IndyFringe team also committed to keeping personal connections with their donors, volunteers and other supporters. Without the ability to engage with them frequently during in-person events, Moffat and the team focused on reaching out, including with telephone calls.

“You need to know your donors. It was important to keep the conversations going,” she said. “It was time to be personal, starting with the top people you know, those who understand your organization and mission, and are connected to it. It’s also a great time to get to know your volunteers by picking up the phone.”

The feedback was overwhelmingly positive. “They appreciated it. If they couldn’t be close to people, it was great to have that personal connection,” Moffit said. “It gave me just as much pleasure.”

Choosing the right successor at the right time

With the reduction in programming created by the pandemic, Moffat said the timing was right for a succession plan. “The more I thought about it, the more I realized that now is a good time. It would give them (the successor) the freedom to create their festival and build their own team because it would be such a long time between festivals.” 

As the leadership team worked on identifying a replacement, they were committed to finding someone who had close ties to Indianapolis. “They also needed to understand that Fringe is not a 9-to-5 job,” Moffat said. “It’s a way of life and it demands a world connection. We’re a community … we share everything. It’s an open book. We’re very noncompetitive.”

Justin Brady clearly fit those requirements, she said. Brady, a graduate of Butler University and Indiana University, had worked in theater in New York City. He also was intimately familiar with IndyFringe, having been a part of the organization’s growth in its early stages.  

Moffat will work with Brady throughout December, focusing on strategic planning with assistance from an award by Lilly Endowment. “That was very important to get the strategic plan done, and it does require both of us,” she said. “The future and the past have to come together to determine what does 2021-22 look like?”

Expressing Gratitude for Those Who Have Invested in Others

By Sponsor Insight

by Kevin Kidwell, vice president, tax-exempt sales, OneAmerica®

“Gratitude turns what we have into enough, and more. It turns denial into acceptance, chaos into order, confusion into clarity… it makes sense of our past, brings peace for today and creates a vision for tomorrow’s future.” ─ Melody Beattie

I recently participated on a virtual panel on behalf of retirement plan advisors across the country. It was largely a nuts-and-bolts conversation, discussing the disruptive past eight months and talking about how to best serve employers and employees with tax-exempt plans in an environment where there’s so much up in the air. What was most impressive was how my colleagues opened the session with gratitude. They began by thanking all the financial professionals on the call who had gone above and beyond, despite the societal upheaval and its impact to their businesses. In short, they reacted by simply being there for one another.

Because it’s Thanksgiving week, and your family table likely will look a lot different than it has in years past, I wanted to focus on expressing gratitude to the community for all you have done, including even the smallest gestures. It’s also important to be grateful — acknowledging all that we have going for us.

Here are some of those reasons to be thankful:

Gratitude for your innovation
Think about all those organizations that rely upon outsiders to thrive. That might be the youngsters who come to nursing homes to read to seniors. Or Girl Scouts who stack shelves at a food pantry. Or parishioners who used to sing in the Sunday church choir. The pandemic has made the mixing of old and young populations impractical due to social distancing requirements. Volunteers and visitors comprise much of the ‘free labor’ that is so vital to a tax-exempt organization’s operations running smoothly — labor that is now curtailed or upended for the foreseeable future. Yet, you have managed to do more with less, bringing in creative solutions to deliver on your mission.

You also stayed sharp. The Society for Human Resources Management (SHRM) recommends that leaders hone their coaching skills and re-establish discussions with employees about achievements, areas for professional development, educational opportunities and the like. You lived out that recommendation. Despite being apart and shorthanded, employers encouraged empowerment of their staff and challenged themselves to do something differently or more efficiently, entering new territory to help raise the bar for the organization and expand their skill sets and capabilities. (OneAmerica’s Retirement Service division upped the ante ourselves after the pandemic by going beyond traditional retirement plan guidance and providing a holistic overview to our clients).

Gratitude for continuing to prioritize your employees’ financial security
Thank you to the employers who provided (and keep providing) their employees with a way to save for the future by maintaining a retirement plan, which has proved invaluable as a fallback. And kudos to those of you who bought into the idea of regular education to motivate workers. We’ve been astounded at those who continued to prioritize savings. In a world where many people live paycheck to paycheck, that’s really saying something.

Retirement plans provided a short-term crutch during the recent economic downturn. We’re grateful that the public and private sectors worked together in a bipartisan way to allow those accounts to be accessed with few or no penalties for those who needed the money most. We’re also grateful for employers who educated their employees about trimming household spending or modifying their budgets. Of course, we’re looking forward, in the near future, to when employees can get back to thinking long term regarding savings.

Gratitude for leaders who collaborated, connected and listened
According to a recent report from Upwork, production increased during the past eight months, despite team members having to collaborate from non-office locations.

Additionally, engagement scores went through the roof in many corporations as workers used technology to remain connected. This increased productivity occurred even though workers were simultaneously juggling homeschooling, caretaking and other stressors. Why was that? Great leaders who communicated, collaborated and connected with the workforce. They led by listening, understanding their employees’ unique needs and perspectives through a global pandemic and economic uncertainty. These leaders engaged with them on important dialogues about racial injustice and the need for positive change.

Gratitude for running a tight ship and being good stewards
Recognition should be given to employers who were consistent in their commitment to being good stewards of the organization’s resources and mission during an incredibly challenging time. We know that many of our clients have been with us for over 50 years and have experienced ups and downs that are part of the retirement journey.

Gratitude to work at a company that practices what it preaches
I am personally grateful for those organizations that live out their mission. We’ve had the same conversation internally. Our philosophy has been about being resilient, stable and putting Americans on the path to a secure retirement. That would not be possible without our own company being built to last and mutually strong by delivering on this five-part pledge:

  • The American retirement dream should be accessible to every American, regardless of race, ethnicity, religion, national origin, gender or sexual orientation.
  • Each plan, and every employee participant in the plan, is unique.
  • Meaningful, individualized education is the key to empowerment; new solutions can be simple, approachable and help employee participants to plot a course to achieve their goals.
  • Customization is necessary to address individuals’ varying perspectives, situations and challenges.
  • Thoughtful plan design leads to better outcomes for plan sponsors and participants.

We are proud to be financial first responders, in a sense, to support leaders and their critical not-for-profit teams continue to prosper, adapt and look toward the future as they maintain their essential roles in support of our communities.

Thank you for your leadership and may you, your colleagues and all families enjoy warmest wishes during upcoming holiday seasons.

In Kevin Kidwell’s role as vice president of national tax-exempt sales, he works to provide ideas, knowledge, information – both technical and practical – in an effort to facilitate improved plan and participant outcomes. Kidwell has held various positions within the Retirement Services division since 1988. Beginning in 2000, his exclusive focus has been on health care and tax-exempt organizations.

Successful Mergers and Partnerships: More than the Numbers

By Sponsor Insight

By Jan Breiner Frazier, Planning Plus, LLC

Throughout our 30-plus year history as consultant professionals, we have worked with the leadership teams and boards of nonprofits as well as owners of for-profits who were engaged in various forms of collaborations — whether for a merger, a formal association or a strategic and documented partnership.

Unfortunately, we are often called in after the due diligence is complete and the merger has started down the road — only to experience a rocky start. The cause? More often than not, the numbers may work but the cultures do not.

During due diligence activities, leaders focus on a number of factual components for creating a “new” organization — including financial statements; current contracts; programs, services and other deliverables; competition; legal constraints; and competencies of the management teams. But all too often, they overlook the cultural issues within each of the entities that can quickly derail any progress.

When merging two or more nonprofit boards, it is critical to understand the operational environments. Are they structured, disciplined, forgiving, siloed, collaborative or innovative? Will the strengths of each organization complement or clash? How will individual company lifestyles mesh?

Perceptions by stakeholders about how or why the discussions took place must also be discerned. Neither organization wants to be viewed as “taken over” because that may be perceived by the community as a sign of weakness. Both organizations generally assure their staffs that the outcomes will be beneficial for everyone involved as they sell the idea to their teams. Yet, those driving the process often discount the emotional toll of going through organizational change as staff members have their own assumptions about their roles — which may change by necessity.

Several years ago, we worked with a merger of two organizations where it all made sense on paper. Both parties agreed the merger would benefit the community and result in a better financial position. There also was consensus on who would serve as the executive director. However, there was still a struggle with the organizations’ boards about equal representation, how to merge the staffs and which organization’s managers would be in charge. Fortunately, the executive director, with whom we had worked before, recognized that the board needed time and assistance in working through those issues. He dedicated time and resources to sponsor several sessions to work through the challenges. The organization continues to thrive today.

In another case, three organizations asked us to help them reach a merger agreement. The potential financial benefit was tremendous, since they no longer would have to support three leases, three executive directors, three IT systems and other overhead costs. But it all fell apart because no one could agree as to who would be in charge, whose name would be on the building, and how it would be communicated to the public.

In today’s uncertain environment, nonprofits may no longer be able to stand alone, particularly as funding becomes more precarious than ever before. As beneficial as mergers and other types of strategic partnerships can be, they are always messy. If you are considering any type of collaboration, here are a few things to consider in your discussions:

  • How do we describe the existing cultures, what are the key differences, and how do we mutually move to the culture dictated by the mission?
  • How do we identify who will be in charge — who is at the top and responsible for the success of the organization?
  • How do stakeholders — external and internal — view the proposed collaboration? How do we get everyone on the same page?

If you are entering the merger waters, we would be more than happy to help!

Jan Breiner Frazier, the managing member of Planning Plus, LLC, has been a consulting professional since 1988. She has designed and facilitated strategic, annual, and operational planning sessions for a multitude of organizations. Her work with non-profit boards and associations has included strategic planning, board development, and committee structure.

How are Nonprofits Evolving in the Midst of a Pandemic?

By Feature

Four local nonprofits share their strategies for staying on mission — in spite of unprecedented challenges

by Shari Finnell, editor, Not-for-Profit News

With Indiana approaching its ninth month of a deadly pandemic and another surge in cases, local nonprofit organizations are continuing to explore what it means to adapt. While many have implemented major changes, including virtual programming, facility modifications and alternative staffing, some are poised to evolve even further to accommodate a greater post-pandemic demand for services — both virtual and in-house.

As three local nonprofit leaders recently shared, nonprofits may need to continue to evolve for the foreseeable future as COVID-19 permanently reshapes how organizations operate.

Medical clinic adapts as more people lose jobs, insurance

Heart and Soul Free Clinic, a nonprofit that provides healthcare to the underserved, never considered shutting its doors as a viable option when COVID-19 reached Indiana in March 2020. The team was concerned that the population they served would be left without alternatives than emergency care. 

“Our biggest concern was the need to stay open,” recalled Lisa Kreag, executive director of the clinic, which is based in Westfield, Ind.. “A lot of the people we see are marginalized, low-income individuals. If our patients aren’t able to get to the doctor here, they don’t have other outlets. And we didn’t think ER was the greatest option because of the potential of exposure. We didn’t understand much about the virus at that time.”

The pandemic’s ultimate impact has yet to be seen, according to Kreag. With more and more people losing their jobs and, as a consequence, their health insurance, the clinic is now serving an increasing number of people. “We;re getting a lot of new patients and our costs are definitely increasing,” said Kreag, noting that the costs for lab work and prescriptions, which are covered by the clinic, are steadily increasing.

Another challenge was ensuring that the clinic had adequate numbers of volunteers to support its mission. Before the pandemic, a significant number of the clinic’s volunteers were retirees — an age group that already had been identified at high risk for developing severe COVID-19 complications. 

However, replenishing the clinic’s volunteer pool did not turn out to be as difficult as anticipated, Kreag said. With many employees and college students facing job furloughs, reduced work hours and suspension of classes, many signed up to help volunteer. The clinic also welcomed new volunteers who signed up after reading about opportunities in the Wellbeing Coalition of Westfield.  

To ensure that it delivered medical services in a safe environment, the clinic temporarily eliminated walk-in services. “We wanted to control who was coming in and who was coming out,” Kreag said. “We don’t want people to walk right into the office.” And, as with most offices, Heart and Soul follows Centers for Disease Control guidelines by taking the temperatures of anyone entering the office and asking them to answer a list of questions to determine if they have COVID-19 symptoms.

While current needs are being met, Kreag also anticipates continued adjustments for the clinic as an increasing number of people experience job losses. Currently, Kreag said, the clinic has been fortunate because those increased costs have been covered by grants.

To accommodate future demands, plans to expand by adding hours, Kreag said. Currently, the clinic has limited hours on Mondays, Wednesdays and Fridays. “We’re flexible and small enough to quickly make changes by expanding hours — not facility space,” she said. 

Nonprofit unexpectedly expands to a statewide model 

Since 1987, the Indiana Youth Group (IYG), has been focused on meeting the needs of LGBTQ youth — many of whom had been kicked out of their homes, struggled with depression and suicidal thoughts, and experienced hunger and homelessness.

And IYG’s headquarters, just south of 38th and Meridian streets in Indianapolis, had been a haven for LGBTQ youth who needed access to a hot meal, laundry facilities, computers and other support services. On any given night, up to 75 youth between the ages of 12 and 20 would visit the four-story building, which includes a commercial kitchen, art space, classrooms, computer rooms, a music room, management offices and hangout spaces, said Chris Paulsen, CEO of IYG.

That all changed in March 2020 as the pandemic upended life for Hoosiers. IYG quickly adapted, implementing a plan to ensure the safety of its volunteers and employees while ensuring that it was delivering on its mission to serve homeless or low-income LGBTQ youth — who were disproportionately impacted by the pandemic, Paulsen recalled.

On March 9, the IYG team decided to limit the number of volunteers allowed in the building, and restricted hours. “A lot of our volunteers are older. We just handled it with staff coming in three days a week,” Paulsen said. “By March 12, we went down to basic needs and stopped all in-person services.”

Instead of serving hot meals internally, the team started passing out hot pre-packaged food so that the youth they served could pick up meals. Youth also were allowed to use laundry facilities.

By March 27, the team had further pivoted, offering 19 different programs 36 times a month virtually. Because of the virtual nature of their offerings, IYG started attracting more youth from throughout the state. “We have picked up 127 new youth since the pandemic started,” Paulsen said.

IYG also noticed a troubling trend of homelessness and food insecurity increasing among LGBTQ youth. “The food insecurity has definitely grown since the beginning of the pandemic,” Paulsen said. “A lot of our youth have lost employment because they worked in restaurants or other public-facing jobs.”

Paulsen said homeless shelters generally are not safe for LGBTQ youth. “They avoid the shelters. Some of them couch surf, some trade sex for shelter and some are on the streets,” she said.

In spite of those increasing demands, the IYG building has remained nearly empty for more than six months. “No one has been hanging out in it,” Pauslen said. “It’s frustrating that we haven’t been able to use it.”

However, Paulsen and the IYG team are already making plans to further expand as a result of the pandemic — both virtually and in-house once pandemic restrictions are lifted. With an increasing number of LGBTQ youth engaging with IYG from across the state, the organization is prepared to continue its focus on delivering virtual services.

IYG has invested in new zoom rooms, laptops so that the team can integrate IYG’s in-person services with those engaging virtually. “We want all youth to have the same experience,” Paulsen said. “We applied for a grant to support the expenses. If it doesn’t come through, we’ll raise the money. We have 127 more youth we can’t walk away from.”

Nonprofit seeks ways to highlight its mission in pandemic times

As a nonprofit that focuses on helping women grow professionally, Passing the Torch for Women has expanded to a national model that relies on an extensive network of women mentoring other women.

From a logistical standpoint, pandemic restrictions did little to impact that model since most connections could continue virtually — with volunteers providing mentoring, said Deb Hallberg, CEO of Pass the Torch for Women Foundation. 

Although their staff members decided not to renew their office leases at Industrious, a co-working office complex on Massachusetts Avenue in downtown Indianapolis, they quickly shifted to meeting virtually from their homes. “We gave up our office spaces to streamline our budget, Hallberg said. “I think we are as effective as can be. We present an awesome program that was already virtual with many of our students, who are all over the United States. We’re taking it up a notch higher to create all-virtual programs so that everyone is available to participate.”

In the wake of the pandemic, Passing the Torch for Women created a needs-based fund to help students pay for groceries, utilities, rent and other bills. Many of its students have been furloughed or displaced from jobs, or have had challenges with maintaining their focus on their studies and work because of lack of childcare. “Women tend to have to do it all,” Hallberg said. “Now, as a result of COVID, we’ve lost even more ground.”

The main challenges presented by major events in 2020 — COVID-19 and social injustice protests — were primarily around messaging as a nonprofit, Hallberg said. 

Many nonprofits that did not neatly fall into specific categories directly related to issues such as hunger relief or anti-racism could find it difficult to attract funding in the current climate, Hallberg said. “We were reluctant to make a huge push to ask donors to give more because we knew everyone was going through the experience of downsizing and facing a lot of challenges,” she said. “We felt that it wasn’t appropriate so we streamlined our budget for as long as we could.”

While Passing the Torch for Women helps many minority women, the mission is not directly tied to social justice issues, which further complicates messaging, Hallberg said. “We help marginalized, non-traditional adult female students by helping them earn a wage above the poverty line,” she said. “We provide mentoring, networking and professional development. We are giving women hope, 30 percent of whom are single moms, 80 percent are on government assistance and about 80 percent are black and brown.

“We have our hand out to say, ‘If you will take my hand, I will share my wisdom and knowledge with you and help you cross that next finish line, and the next, and the next … whatever you set out in front of you as your goal,” Hallberg said. 

In spite of that focus, Hallberg said, Passing the Torch for Women’s mission is not directly tied to a demographic. “The focus (from many funding organizations) has been on helping those with a specific mission focused on minorities. It has prohibited us from getting some funding. We need to do a better job of telling our story.”

Hallberg remains hopeful that Passing the Torch for Women will continue its mission. “I know six months from now, and beyond, we’re still going to be here. We’re going to be OK,” she said. 

How to Protect Yourself and Your Organization from Fraudulent Attacks

By Sponsor Insight

Malicious cyberattacks cost the U.S. economy as much as $109 billion in 2016, the Council of Economic Advisors reported. Three years later, in 2019, individuals and organizations experienced record losses due to fraud, identity theft and other related complaints, according to the Federal Trade Commission (FTC).

During the current global pandemic, fraudulent activity has continued to increase. Today, we have a lot to be overwhelmed by, but knowing how to best protect yourself now can keep you safe for the future.

The following includes important information and tips to minimize your risks of becoming victimized by fraudulent attacks:

Why are fraudulent attempts on the rise? According to the Fidelity National Information Services, Inc. (FIS), criminal activity involving pilfered credit card numbers and phishing attacks has increased during the COVID-19 pandemic — targeting both consumers and banks. Also, with the decline in travel and shopping at brick-and-mortar stores, more and more fraudulent attacks have shifted to the internet.

FIS reported that the dollar volume of attempted fraudulent transactions increased by 35% in April 2020, when compared to April 2019. It also noted that the trend seemed to be continuing.

What does a fraudulent attempt look like? Fraudulent attempts come in many different forms, including emails, robocalls, direct messages, credit card charges, ransomware and wire transfers that may appear legitimate. In many cases, scams will materialize as claims from government entities, financial institutions, or large organizations (like a utility company). The most prevalent methods of cyberattacks include randomly computer-generated card numbers, attempted purchases with card numbers previously stolen, and phishing attacks (emails, phone calls, and direct messages.)

How can you protect yourself and your organization?

  1. Be alert. Keep a close eye on all accounts. Most banks will alert you via call or text, but you know your purchases best. An automated alert could be generated by another fraudster. After email security has met a best practices baseline, employee training and testing is the best way to prevent a breach.
  2. Stay safe. Understand the differences between credit card and debit card use. The government limits your liability on fraudulent credit card purchases to $50. Also, it usually takes much longer to get funds reimbursed with a debit card than a credit card. Lastly, a credit card freeze is much less impactful to a person’s ability to carry on their day-to-day activities than if their bank account is frozen.
  3. Be proactive. Know how to freeze your accounts. Some financial institutions provide online or app-based access to allow you to quickly and easily complete this function. If your bank or credit union doesn’t, call immediately to ask them to freeze your account after you notice any fraudulent charges appearing in your purchase history. You can also limit the number of breach attempts through an investment in enhanced spam filtering services and Advanced Threat Protection safeguards. Enhanced email back-ups also can help prevent major losses.
  4. Know how to handle anything that comes your way. If it looks suspicious, it probably is. Be diligent when it comes to answering robocalls, opening emails, and responding to voicemails. Keep contacts up to date and block unknown callers. Take the time to learn more about how to secure your phone (Apple, iPhone, iOS, and Android). With COVID-19 related scams on the rise, it’s also important to educate yourself, friends, co-workers and relatives with the latest consumer scams reported by the FCC.
  5. Know what to look for when reviewing suspicious or official-looking documents and messages. Beware of the following:
    – Communications with terms like “stimulus check” or “stimulus payment.” The Internal Revenue Service (IRS) will use the term “economic impact payment.”
    – Requests to “sign over” a stimulus check
    – Anyone requesting bank information or direct deposit information by way of phone, text, email, social media or other messenger apps
    – Postal mail receipt of a [fake] check with a request to call a number or verify information online to cash it.
    – Malware or virus packages using Covid-19 as an incentive to open them.
    – New Covid-19-related websites; they could be designed to scam or defraud visitors.
    – Work-at-home infrastructure attacks. Ensure your employees have a firewall when using company or personal devices for work-related activities.
  6. Seek expert help. The time to detect vulnerabilities is not after you have been a victim of an attack. At Covi, we help our clients navigate changes in technology, including the latest cyber security measures to protect you and your organization from malicious behavior by hackers.

The Nonprofit Board Chair’s Role in Building Organizational Resiliency

By Sponsor Insight

By Erin Hedges, president and founder, Hedges

As COVID-19 continues to change everything in our world and our communities, nonprofit organizations have stepped up to fill in the gaps and meet the needs of those who have been impacted. During the early stages of the pandemic, many nonprofit organizations were able to secure Paycheck Protection Program (PPP) forgivable loans and receive generous donations from individual donors and philanthropic institutions. These economic boosts enabled nonprofit organizations to increase and expand services to meet the urgent needs in our communities as the pandemic unfolded.

As PPP funding runs out, and donor fatigue settles in, concerns are increasing about the resiliency of nonprofit organizations as they navigate the challenge of fulfilling their missions with such little certainty on the horizon. Strong leadership and strategic thinking at the executive and board levels have never been more important as nonprofits not only strive to sustain through this time, but also build resiliency for the future.

At Hedges, we describe resiliency as an organization’s ability to weather crisis, sharpen focus, adapt to changes in the landscape, and emerge with the capacity to have even greater impact. We believe the responsibility of building resiliency ultimately lies with the board of directors in partnership with executive leadership.

The board chair is central to nonprofit resiliency and has a unique role in leading and influencing others through the COVID-19 crisis. Yet, many are unsure of how and where to focus energies among so many priorities. Here are four areas where board chairs can lead, engage and hold fellow members accountable, and foster organizational resiliency:

  • Evaluate, support, and compensate executive leadership. It is the board chair’s responsibility to ensure the full board is supporting the executive director’s success. At the very least, executive directors are entitled to an annual performance review to gain an understanding of where they are excelling and where they can improve. Too often, this process is lacking, which can leave high-performing executive directors feeling undervalued and low-performing executive directors keeping the organization from reaching its full potential. A strong board chair will lead a formal performance evaluation process, which is the foundation for a collaborative and effective working relationship between the board and executive leadership and ensures the organization has the executive talent needed to thrive. Board chairs seeking resources on this topic can begin here.

    An effective board chair will make it a priority to partner with the executive director. Monthly one-on-one meetings, in which the executive director shares what is going well, where they are feeling challenged, and what support they need, ensures the board chair is in tune with the organization and its leader. If the executive director is not meeting expectations, the board chair has the responsibility to clarify expectations and engage the board in identifying supports and resources that can help the executive director succeed. Professional development opportunities, including coaching, mentoring, and training, are a few examples.

    Additionally, the board should review the executive director’s compensation package to ensure the organization is always able to recruit and retain top talent. The Central Indiana Salary Survey Report, published every two years by Charitable Advisors, is an invaluable resource containing local compensation and benefit data. It can be downloaded here.
  • Be a fundraising champion. The board chair does not need to be a fundraising expert but does need to be a fundraising advocate. A strong board chair educates and influences fellow board members and executive leadership to double down on fundraising efforts now in the interest of the long game. First, the board chair can urge fellow members and the executive director to avoid cutting fundraising expenses as a short-term fix, as it will have long-term consequences. Second, an effective board chair sets the expectation for and executes 100% board giving to the organization. This includes facilitating conversations among board members to determine individual contribution levels or a combined board goal, monitoring board gifts, and making asks of those who have not yet given. Third, the board chair reminds fellow members they are expected to introduce individuals in their networks who may be potential donors. This can be done in a variety of ways and staff can play a facilitating role. Lastly, a strong board chair champions board engagement in stewardship efforts through such activities as donor thank you calls and letters.

    Indianapolis social entrepreneur Jeb Banner, in this article published in the Stanford Social Innovation Review, provides further insight into why every nonprofit board needs fundraising champions.
  • Build operating reserves. The importance of the rainy day fund has become abundantly clear in 2020. According to experts, three months of cash on hand is a bare minimum to safeguard an organization in times of uncertainty. Yet, data shows that 32% of nonprofit organizations have less than three months of operating reserves and 62% have six months or less (2018 State of the Nonprofit Sector Survey, Nonprofit Finance Fund).

    While it can be difficult to secure operating capital above and beyond annual expenses, it is not impossible. A strong board chair will address the need for establishing, restoring, or increasing operating reserves to build short and long-term stability for the organization. Once there is board agreement, a policy should be created and approved to outline appropriate minimum and maximum thresholds, how funds will be invested, and how funds can be used.

    The board chair should encourage the finance and development committees to work in partnership to create a strategy and a timeline to secure unrestricted funds that can be held in reserves, most likely from loyal donors who have demonstrated support to the organization over time. Jill Robisch, vice president and senior business development officer, Nonprofit Services, The National Bank of Indianapolis, encourages nonprofit organizations to hold short-term funds in a liquid fund like a money market account that is governed by a short-term working capital policy.

    Longer-term investments should be guided by the organization’s investment policy statement and held in longer term investments, such as equities and bonds. Robisch said that, over time, organizations should work toward having enough income generated from long-term investments to serve as the organization’s short-term liquid capital. A strong board chair will also hold the organization accountable for staying focused on building the reserve funds in accordance with the policy developed and agreed upon.
  • Make every seat count. As the proverb goes, a chain is only as strong as its weakest link. The same is true for nonprofit boards. Members are recruited with the expectation that they will bring their knowledge, skills, and expertise into the boardroom. And, yet, how many board seats are taken up by individuals who don’t attend meetings or are not meeting board expectations? A strong board chair will make every seat count by enforcing bylaws that call for the removal of members who do not make meeting attendance requirements or are otherwise not fulfilling the expectations of board membership. These conversations should be approached thoughtfully and carefully and provide an opportunity for the member to make a graceful transition from the board, potentially into another volunteer role within the organization with a lesser time commitment. Similar conversations should be had with members as they reach their term limit as determined in the organization’s bylaws.

    Addressing board disengagement and term limits will create room for new board members, presenting an opportunity to deepen the organization’s commitment to diversity, inclusion, and equity at the governance level. A strong board chair will task the board with revisiting the ideal board composition for the organization, ensuring that it is diverse and representative of the community, and make needed adjustments to member recruitment strategies. The board chair also should be responsible for creating a boardroom environment that allows all members to have equal voice. Organizations struggling to diversify their boards or provide an equity culture should seek outside sources, beginning with answering these initial questions from BoardSource.

Nonprofit resiliency is not a buzzword; it is hard work. With board chairs focused on best practices in nonprofit governance, including a willingness to support the executive director and lead others toward shared goals, nonprofits will weather this uncertain time ready for greater impact. This is their time to lead.

Erin Hedges founded Hedges in 2002. The Indianapolis consulting firm is focused on increasing nonprofit capacity and impact. Hedges, who is passionate about board leadership, currently serves as Board Chair for Dove House and the Lilly Family School of Philanthropy Alumni Board. She also is a past Chair for Joy’s House.

NFPN Perspectives: 20 Years of Supporting Central Indiana’s Nonprofit Community

By Feature, Uncategorized

By Shari Finnell, writer/editor Charitable Advisors

When Bryan Orander launched Not-for-Profit News in 2001, the internet had not yet reached its saturation point; only 52 percent of American adults reported using it at the time, according to the Pew Research Center. And Orander considered the e-newsletter as nothing more than a project to keep him busy while starting his consulting business, perhaps a tool that would help a few people find jobs, he recently said.

As NFPN celebrates its 20th anniversary year as an online weekly publication with more than 14,000 subscribers, Orander reflected on how the nonprofit sector of Central Indiana has navigated various changes during that period, including internet saturation, the economic recession of 2008, technology advances, evolving giving patterns, and, currently, the impact of a global pandemic and unprecedented racial equity protests.

Orander, founder and President of Charitable Advisors, a consulting firm, said no other period in the past 20 years fully matches the challenges faced by nonprofits today, but there were similarities during the economic downturn of 2008.

“From our vantage point — from 2008 to 2010, we saw job ads drop off, donations being directed to basic needs and away from the arts and the environment,” he said. “We’re now seeing a lot of the same things. Right now, at least, COVID-19 relief funds are being directed to human services and basic needs. That makes sense.”

Studies reveal that many nonprofits weathered the 2008 recession fairly well, Orander said, which gives him reason to hope that many of them will survive the current turbulent period. Here are some of Orander’s perspectives on the trends that continue to shape the nonprofit sector in Central Indiana.

Increasing dominance of the larger nonprofit: Orander said some of the same patterns that have dominated the B2B sector, including the decline of small businesses, seem to be playing out in the nonprofit sector.

“Looking at the bigger picture over the past 20 years, it appears that the nonprofit sector has evolved with more clearly defined, substantial nonprofits. It’s almost a case of the-haves and the have-nots,” he said. “The organizations that are able to hire the best people, invest in advanced technology and implement the best techniques are getting better and better at raising money and attracting donors. Meanwhile, a lot of other nonprofits are being left behind. And that gap is getting bigger.”

Changing profile of donors: Citing a 2019 report published by the Indiana University Lilly Family School of Philanthropy at IUPUI, Orander noted that the number of people donating has decreased from two-thirds of U.S. households in 2000 to slightly over half in 2016. “While overall charitable donations continue to slowly increase, the number of people donating is decreasing. We have a donating class and the rest,” he said. “People with less means are giving less, while people of means are taking over a bigger share of the giving.”

While overall giving hasn’t declined, Orander said, nonprofits need to be more strategic about how to target wealthier donors. “You have to be sophisticated at soliciting donations, and that seems to leave smaller nonprofits in a tough position because most have not developed major donors.”

Models of charitable giving are evolving: During the past 20 years, Orander also has noticed changes in the giving model — with some donors moving from a focus on organizations that align with their values to a model that generally focuses on a donor’s loyalty to a cause. “There are continuing studies on this, but it appears that charity and cause in terms of giving are viewed differently among different generations,” Orander said.

For example, he said, younger people are more likely to be loyal to a cause, such as environmental concerns, while older people tend to support nonprofit organizations that align with their passions and beliefs. Since younger generations may be more passionate about a specific cause, they may decide to give through an engaging online campaign or work for a for-profit employer that is dedicated to their cause.

Crowdfunding also has changed the charitable giving model, Orander said. “There are so many ways that people can give online; there’s now a fuzziness between charity and giving. A lot of people don’t discern the difference between giving to a food bank or to a worthy person through an on-line crowdfunding platform.”

Businesses competing with nonprofits for new hires: As a professional recruiter, Orander also has some perspectives about how hiring trends are impacting nonprofits’ ability to compete for talent.

“A positive trend is that the younger generation wants to be involved in a worthy cause. They want to make a difference, so they would traditionally be more likely attracted to nonprofits,” Orander said. “However, for-profit businesses have realized that their prospective employees want to be part of a making a difference, so they often affiliate themselves with a cause.”

Socially responsible companies have become so mainstream, that “the lines are kind of blurry between working at a nonprofit with a cause or a for-profit that has a cause,” Orander said. “Employees may determine that, either way, it’s possible for you to make a positive difference. But with some employers, you can make more money and still make a difference.”

Impact of starting a new nonprofit: While it’s not impossible, it is much more difficult to start a nonprofit with real impact than it was 20 years — even without the challenges presented by the COVID-19 pandemic, Orander said. “It may not be difficult to create one, but it’s harder and harder to rally the people and the resources to do anything with it,” he said. Many new nonprofits are created in response to a personal or family tragedy or loss and not because the community doesn’t already offer those services, Orander has observed.

The Future: As Orander looks forward to continuing NFPN’s role in the Central Indiana nonprofit sector, he foresees developing more opportunities to connect people, organizations and resources, with a focus on informing and inspiring through the news and stories it delivers.

“When we first surpassed 10,000 subscribers, I knew we were really helping to connect and inform people in the local nonprofit community. We had become the go-to place for jobs and news,” Orander said. “It felt like we were making a difference. I feel the same way now. It’s been an interesting and humbling experience.”

A helping hand for fundraisers

By Sponsor Insight

By Pamela Clark, Lilly Family School of Philanthropy

Since 2008, Nathan Hand has raised money for causes he believes in. Working for nonprofits like Christel House, School on Wheels, and the Mind Trust, he has gained a wide range of both field and management experience.  The Indiana University Lilly Family School of Philanthropy alumnus shared his thoughts about philanthropy, his fundraising career and provided advice for relatively new fundraisers.

Hand joined The Oaks Academy about four and a half years ago and was recently named its chief advancement officer. He says that a few key points stand out about its development program – including that the school and everyone involved with it are “aligned around a set of thoughtfully developed core values” that provide direction for all aspects of its work.

“Our board and leadership are supportive of relationship-based fundraising and understand that we’re in the business of building relationships over time and inviting people to join an incredible mission,” Hand says. “The mission itself is multi-faceted, drawing interest from those interested in (or motivated by) poverty alleviation, community development, racial reconciliation and faith.

“I was always taught to hire people smarter than me, so I’m part of a brilliant team who are experts in their roles, work their tails off, support each other and believe fully in the mission.”

Helping people has been a central tenet for Hand since childhood. “My parents were active in the church and community and expected the same of us kids,” he says. “They modeled a service-oriented lifestyle and always put others first. Many of my early experiences in philanthropy were facilitated by the scouting program, service clubs and activities. They gave me an early understanding of privilege, civic responsibility and the power and beauty of giving.”

Hand attended DePauw University thanks in part to a scholarship that included 20 hours of service each week throughout his four years in Greencastle. He participated in several nonprofit internships and says, “I found myself fascinated by the sector and how various groups came together to address a common concern.  Philanthropy and nonprofit leadership became a focal point. I felt at home in the space and loved jumping out of bed every morning to try and move the needle for a cause.”

For him focusing on fundraising seemed a natural choice. He quickly recognized the centrality of funding to any mission and was not shy about inviting people who could help to join him in achieving funding goals.

“I loved meeting new people, understanding their interests and making meaningful matches between people and causes. During those early internships, several nonprofit CEOs shared that in their career path into leadership, they didn’t realize that much of a nonprofit CEO’s role is fundraising and that they didn’t feel comfortable doing it and/or didn’t know how,” Hand says. “I figured I would study and try to excel at something that would be needed in the marketplace. Frankly, it’s less about ‘development’ or ‘fundraising’ and more about mobilizing and engaging a group of people to accomplish something important.”

Hand’s pursuit of such accomplishments led him to study at the Indiana University Lilly Family School of Philanthropy at IUPUI, where he earned a master’s degree in philanthropic studies.

“People are at their best when they’re giving of themselves and that’s enjoyable to be around every day,” Hand notes. “One challenge is that not everyone has a positive image of or experience with fundraising. Too many fundraisers over ask, rush into it, exert pressure and don’t honor people. Philanthropy in its purest form is absolutely beautiful. It should be enjoyed and appropriately facilitated.  Some supporters have been burned by bad experiences and assume they can’t engage with a cause without fear of being treated poorly.”

Hand shared five things that could be helpful to fundraisers who are early in their careers — those with two to five years of experience.

  1. Realize that relatively speaking, this is a new and still unknown profession. Many boards and CEOs are looking for ‘quick fix’ fundraising with overnight results, not long-term sustainable philanthropic community building. It’s likely you’ll need to do a lot of coaching and educating internally. You can’t plant today and harvest tomorrow. Find a place/nonprofit that understands that and hasn’t over-committed themselves. That only adds undue (and unrealistic) pressure to fundraising staff and worse, their community of supporters.
  2. Being an early-career fundraiser is hard. Most of the larger donor relationships are held by the CEO and lead fundraising staff.  Make the most of your role, learn the various parts of fundraising work, and meet with everyone you can. Practice building solid relationships and your comfort level with talking to complete strangers about important things.
  3. Stay on top of trends. People and institutional funders are looking for outcomes, sustainability, scale, etc. More and more people are seeing their philanthropy to be an ‘investment’ and expect returns.  It’s much less about ‘charity’ than years ago. Be ready to champion that thinking internally in your organization.
  4. Thank people. Personally.
  5. Only work for causes and people you believe in.  That’s what will get you through the long days and remind you how important the work is. Seek out great bosses and mentors who share those values.

Hand says newer fundraisers can benefit from professional development and training, but it’s important to look for reputable, research or experience-based programs, whether seeking in-person or online courses. One such example is The Fund Raising School, which he says also is   accessible, has a strong faculty and is a great way to understand the concepts in several areas of fundraising quickly.

Hand, who teaches at The Fund Raising School, also suggests getting involved in as many parts of the nonprofit’s fundraising operation as possible.

“Take any tasks that no one else wants to do. Do them perfectly and ask for more,” he says.

“When it comes to personal fundraising, it’s very hard to ‘go along’ on a donor visit due to the dynamic between the people and the fact that a personal ask is being made. Instead, afterward ask your boss to walk you through how the visit went, what was said, the donor’s reactions and so on. Learn from that and apply what you learn to your own visits as you build your career.”


Pamela Clark is Director of Student Services and Admissions for the Indiana University Lilly Family School of Philanthropy at IUPUI. She has served in university admissions and advising roles for more than 20 years and enjoys working with students and supporting them in achieving their academic goals. 

Changing language of nonprofits

By Feature, Governance, Leadership

By Louise Lee, reporter, Stanford University Graduate School of Business

Terms like “data” and “framework” are commonly used by science and health organizations. Nonprofits tackling civil and social justice issues refer to “empowerment,” while more business-oriented nonprofits often use the terms “performance” and “impact.”

But new research by Stanford GSB professor Walter W. Powell shows that there is a fourth group that incorporates and recombines the languages of civil society, science, and management, creating a new discourse combining the language and thus the ideas of various kinds of entities.

Button Text