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Jun 27

The Essential Ingredients of Nonprofit-Friendly Banking

By Sponsor Insight, Uncategorized

By Amandula Anderson, First Vice President & Manager of Nonprofit Services, The National Bank of Indianapolis

Nonprofits manage frequent and varied types of transactions, from donations to payroll, which means that you need easy access to funds. In this area, you want to look for a combination of convenience from modern digital banking tools and a local team that knows your organization and is accessible in the moments that matter most.

Everyone knows I love sweet treats. But if you know anything about baking, you know that measurements are key to creating the right texture and flavor. A proper blend of flour, sugar, butter, and eggs will translate into a good cookie. There are also primary components that lead to the right style of nonprofit banking to feed your success as an organization.

Ease of Access & Digital Tools

Convenience and strong digital capabilities are essential to help your organization remain responsive to donor and operational needs. The right banking partner can work with you to address these factors and determine which transactional tools you need to accomplish your financial goals:

  • Simple onboarding and documentation processes
  • A full suite of online and mobile banking capabilities with real-time account access
  • Remote deposit capture, ACH, and payment portals for efficient donation processing
  • A local team available when you need them plus a local branch presence; not just a call center

Cost Efficiency & Competitive Pricing

Every dollar your organization can save on banking is a dollar you can re-direct to your mission and its impact. The approach is simple: your resources should advance your mission and not be absorbed by fees. Structure your accounts around how your organization actually operates by securing key benefits, such as:

  • Nonprofit-specific checking and depository accounts with competitive fees
  • Ability to earn interest or earnings credit on balances
  • Flexible structures tailored to activity level (from simple to complex organizations)

Governance, Controls & Security

Your organization operates with board oversight, donor expectations, and compliance pressure, so transparency is non-negotiable. You need to protect what has been entrusted to you with financial tools and controls that support strong governance, audit readiness, and donor confidence. Look for the following:

  • Robust fraud mitigation tools including Positive Pay and ACH blocks/filters
  • Secure, permission-based online access for multiple users
  • Systems that support oversight, reporting, and financial transparency

Cash Flow Management Capabilities

Nonprofits face complex cash flow and restricted funding requirements that require more than basic checking accounts. You want a provider to go beyond basic banking by helping you manage the full lifecycle of your funds and even the most complex financial operations, including:

  • Comprehensive treasury capabilities:
    • Receivables (lockbox, remote deposit)
    • Payments (ACH, wires, bill pay)
    • Cash optimization (sweeps, zero-balance accounts)
    • Data & reporting tools
  • Ability to streamline the full cash cycle, from donation to deployment
  • Investment services to support your long-term sustainability

Service Model & Mission Alignment

This is the most important factor, in my professional opinion. It’s priceless to find a partner who understands your mission and not just your balance sheet. This is where you want experience in nonprofit banking by way of:

  • A dedicated nonprofit services team with specialized knowledge
  • Local decision-making and tailored solutions
  • Deep community involvement through board service, volunteering, and financial support and investments

Find a Partner, Not Just a Provider

Ultimately, you want your bank to be invested in the success of our community. While larger banks with a national scope offer scale and standardization, do not overlook locally based institutions that offer programs that may become more meaningful to your organization. Local causes align well with localized support that focuses on relationships, strategy, and your mission.

According to 501c3Center.com, here are the questions you should ask before choosing a bank and opening your accounts:

  • What documents are required to open a nonprofit account?
  • Are there monthly service fees, and can they be waived?
  • Can multiple board members access the account?
  • Is there a dedicated nonprofit team on staff?
  • What fraud protections or alerts are available?
  • Does the bank offer integrations for online donations or accounting tools?

Final Thoughts

There’s not a one-size-fits all recipe when it comes to choosing the best bank for your nonprofit. The answer depends on multiple characteristics including your size, goals, and whether your operations are local or national. Start a conversation with a banking partner. You might just find a solution that’s sweeter than you ever imagined.

Jun 22

A Starting Point: 10 Grant Opportunities for Indiana Nonprofits in a Challenging Funding Landscape

By Feature

By Morgan Riley, Charitable Advisors

Fundraising right now feels a bit like learning a new map while the landscape keeps shifting. Fortunately, to find their footing, organizations don’t necessarily need the biggest budgets. Resilient fundraisers are building a funding ecosystem and weaving together multiple sources of support instead of relying on a single lifeline.

Federal funding uncertainty, increased competition for grants, and growing community needs have created a difficult environment—particularly for small and midsized organizations that are being asked to do more with limited time, staff, and resources.

If you’re part of a team where grant writing is just one responsibility among many, there is still hope.

In times of uncertainty, diversification becomes a way to build resilience, and collaboration matters. Smaller grants can sometimes create meaningful momentum. Funders are looking for organizations that are building partnerships, sharing ideas, and working together to solve challenges that no single organization can address alone.

With that in mind, we’ve gathered 10 grant opportunities Indiana nonprofits may want to explore this summer. Some are designed specifically for smaller organizations, some support experimentation and capacity building, and others reward strong community partnerships.

Our hope isn’t to create another overwhelming to-do list. It’s to provide a starting point and a light in the tunnel.

  1. Hamilton County Community Foundation Competitive Grants

    Apply: https://hamiltoncountycf.org/grants/hamilton-county-community-foundation-competitive-grants/

      Deadline: July 31, 2026

      Why it’s noteworthy: One of the strongest examples of trust-based philanthropy in Indiana, this funding opportunity emphasizes unrestricted operating support, allowing organizations to invest in both programs and the infrastructure that sustains them.

      Who it’s for: Nonprofits serving Hamilton County working in childcare, housing, workforce development, education, and social services.

      Takeaway: Funders are increasingly recognizing that strong operations are essential to strong outcomes.

      1. Indiana Humanities Mini Grants

      Apply: https://indianahumanities.org/grants/

      Deadline: Rolling monthly deadlines

      Why it’s noteworthy: These small but flexible grants are designed for experimentation—supporting storytelling, public dialogue, and community engagement projects that may not require large budgets but can have meaningful local impact.

      Who it’s for: Nearly any Indiana nonprofit engaging the public through education, storytelling, cultural programming, or civic conversation.

      Takeaway: Small grants can be strategic investments in innovation and pilot programming.

      1. CreatINg Places (IHCDA)

      Apply: https://www.patronicity.com/creatingplaces

      Deadline: Rolling through December 31, 2026

      Why it’s noteworthy: This program pairs community-led crowdfunding with state matching funds, rewarding projects that demonstrate strong local buy-in before public investment is made.

      Who it’s for: Indiana nonprofits and local governments working on placemaking, community spaces, neighborhood revitalization, and public gathering projects.

      Takeaway: Successful fundraising is increasingly tied to visible community engagement and support.

      1. Ball Brothers Foundation Grants

      Apply: https://www.ballfdn.org/grants

      Deadline: Open year-round

      Why it’s noteworthy: While many foundations focus on program expansion, Ball Brothers Foundation places significant emphasis on capacity building, including strategic planning, communications, leadership development, and collaboration.

      Who it’s for: Indiana nonprofits (with strongest consideration in East Central Indiana) seeking support for both program and organizational strengthening efforts.

      Takeaway: Building stronger systems is not overhead; it’s mission-critical work.

      1. Pacers Foundation General Grants

      Apply: https://pacersfoundation.org/grants/

      Deadline: Quarterly cycle (next interest form deadlines: Sept. 15, Dec. 15, March 17, June 16)

      Why it’s noteworthy: This funding prioritizes youth-serving work in education, health, and safety, with a strong preference for collaborative approaches involving multiple community partners.

      Who it’s for: Indiana nonprofits serving youth through education, wellness, safety, or community development initiatives.

      Takeaway: Partnerships can significantly strengthen competitiveness in youth-focused funding.

      1. USDA Rural Business Development Grants

      Apply: https://www.rd.usda.gov/programs-services/business-programs/rural-business-development-grants

      Deadline: June 30, 2026

      Why it’s noteworthy: This federal program supports rural communities through workforce development, technical assistance, equipment, and economic development projects.

      Who it’s for: Nonprofits serving rural areas focused on economic mobility, workforce readiness, or community infrastructure.

      Takeaway: Eligibility is broader than many organizations assume—don’t rule yourself out too quickly.

      1. Hendricks County Community Foundation Open Grants

      Apply: https://hendrickscountycf.org/for-nonprofits/apply-for-a-grant/

      Deadline: September 15, 2026

      Why it’s noteworthy: Designed for flexibility, this grant supports projects that do not fit neatly into traditional funding categories, allowing organizations to present community-driven solutions.

      Who it’s for: Nonprofits serving Hendricks County with projects that fall outside standard funding priorities.

      Takeaway: Some of the best opportunities allow room for creativity and local responsiveness.

      1. Indiana Climate and Democracy Catalyst Fund (CICF Collaborative / Indianapolis Foundation)

      Apply: https://indianapolisfoundation.org/climate-fund/

      Deadline: Rolling applications with quarterly reviews (through Nov. 20, 2026)

      Why it’s noteworthy: This collaborative fund supports community-led solutions that strengthen environmental resilience, civic participation, and local leadership—often prioritizing grassroots and emerging organizations.

      Who it’s for: Indiana nonprofits working in community engagement, coalition-building, environmental equity, civic participation, or place-based community development.

      Takeaway: Funders are increasingly investing in networks and relationships—not just standalone programs.

      1. Indiana Arts Commission Arts Project Support Grants

      Apply: https://www.in.gov/arts/grants/

      Deadline: September 3, 2026

      Why it’s noteworthy: These grants support arts-based projects across Indiana and are open to organizations that integrate creative approaches into broader community work—not just traditional arts organizations.

      Who it’s for: Nonprofits incorporating arts, creativity, or cultural engagement into their programming, regardless of sector.

      Takeaway: Cross-sector strategies can open doors to unexpected funding opportunities.

      1. Indiana Office of Community and Rural Affairs (OCRA) Funding Programs

      Apply: https://www.in.gov/ocra/

      Deadline: Varies by program throughout summer and fall cycles

      Why it’s noteworthy: OCRA offers multiple competitive programs supporting housing, infrastructure, downtown revitalization, and community development—many of which require or encourage local government partnerships.

      Who it’s for: Nonprofits working in collaboration with municipalities, counties, or regional partners on community development initiatives.

      Takeaway: Collaboration with local government is increasingly a key pathway to funding eligibility.

      The most important takeaway isn’t any individual grant on this list, it’s the reminder that you don’t have to have a large development department, a full-time grant writer, or a decades-long history with a funder to build a sustainable funding strategy.

      Some of the strongest organizations are successful because they’ve learned to diversify their support over time. They’ve pursued smaller opportunities, invested in relationships, and said yes to partnerships that expanded their impact.

      If this season feels particularly challenging, know that many organizations across Indiana are navigating the same questions. The work doesn’t happen overnight; You’re not behind; And you’re certainly not alone.

      May you have space to test a new idea, strengthen a partnership, or just create enough breathing room to continue serving your community well.

      We hope this list serves as a useful place to begin.

      Your work is important and worth investing in.

      Mar 23

      Why a Strategic Plan Is Your Most Underrated Fundraising Tool

      By Sponsor Insight

      By: Kristen Schunk Moreland, President and Founder of Schunk Moreland Strategies

      Many nonprofit organizations do not think of their strategic plan as a fundraising tool. It is often viewed as something required by the board, something funders may request, or something that helps guide internal priorities. Once complete, it may be referenced from time to time, but it is rarely fully activated in a way that meaningfully shapes how the organization raises resources.

      At the same time, these same organizations are working diligently to secure funding through grant writing, donor engagement, and campaign development, all while trying to clearly communicate why their work matters and why it deserves investment. What is often overlooked is that these two efforts are not separate. In fact, when used effectively, a strategic plan can become one of the most powerful tools an organization has to support its fundraising efforts.

      This became clear to me early in my career. In 2011, I co-founded a nonprofit organization that opened after several years of planning. I remember sitting in a funder’s office with my co-founders, confident in our mission and deeply committed to the work, only to be asked a simple but revealing question: could we share our strategic plan? At the time, we did not have one. We were encouraged to return once we had clarified our priorities and could more effectively articulate our direction. That experience was a turning point, highlighting that while passion is essential, it is not sufficient on its own.

      Fundraising in the nonprofit sector is, at its core, about confidence. Funders are not only evaluating the importance of your mission; they are also assessing your organization’s ability to deliver on that mission. Whether explicitly or implicitly, they are asking whether an investment will lead to meaningful and measurable impact. A strong strategic plan answers that question before it is ever asked. It demonstrates that your organization understands the environment in which it operates, has identified clear priorities, and is aligned in its approach to achieving them.

      Without that level of clarity, fundraising can become reactive. Organizations may find themselves adjusting their message depending on the audience, pursuing opportunities that do not fully align with their core priorities, and describing their work in ways that feel broad rather than focused. By contrast, a well-defined strategy shifts the dynamic. It enables organizations to move beyond generalized appeals for support and instead invite funders to invest in a clearly articulated vision for impact, one that is tied to specific initiatives, outcomes, and measurable progress.

      This clarity also addresses a critical, and often unspoken, concern for funders: risk. Every grant, gift, or sponsorship represents a decision about where to place trust. An organization with a clear and actionable strategic plan signals stability, alignment, and thoughtful leadership. It reassures funders that the organization is not simply responding to immediate needs, but is working toward a broader, coordinated vision with intention and discipline. In a competitive funding environment, that distinction can be decisive.

      A strong strategic plan also creates the conditions for more meaningful and sustained support. Funders who are willing to make larger or multi-year commitments are not focused solely on immediate needs; they are interested in understanding where an organization is headed over time and how their investment contributes to long-term outcomes. A strategic plan provides this context, connecting present-day funding to future impact and offering a framework that extends beyond a single grant cycle.

      Equally important is the role a strategic plan plays in strengthening internal alignment. When board members, staff, and leadership are unified around clear priorities, that alignment becomes evident externally. Messaging becomes more consistent, the case for support becomes more compelling, and the organization presents itself with greater clarity and confidence. Without that alignment, even the most compelling mission can appear fragmented or inconsistent.

      Despite this, many nonprofits invest significant time and energy into developing a strategic plan only to treat it as a static document rather than a living tool. It becomes something that exists, rather than something that actively informs how the organization communicates, prioritizes, and engages with funders and partners. When this happens, a significant opportunity is lost. The value of a strategic plan lies not simply in its creation, but in its application. It should be embedded in donor conversations, reflected in grant proposals, and integrated into how the organization consistently articulates its work and its impact.

      At its best, a strategic plan aligns mission, priorities, and funding strategy into a cohesive and mutually reinforcing approach. When this alignment is present, fundraising begins to evolve. It becomes less about repeatedly making requests for support and more about inviting others to participate in a clearly defined and thoughtfully led vision. Organizations shift from reacting to opportunities to attracting the right partners who are aligned with their direction.

      If a strategic plan is not actively guiding fundraising efforts, it is not reaching its full potential. When it is fully integrated into how an organization leads, communicates, and makes decisions, it becomes more than a guiding document. It becomes the most important fundraising tool in your toolkit.

      Nov 24

      The AI Questions Foundations Will Ask In 2026 (And Why That’s Good News)

      By Sponsor Insight

      By Lauren Bickham, Assistant Vice President and Fund Director at Black Onyx Management

      Artificial intelligence isn’t just transforming how nonprofits operate—it’s expanding their potential. Nearly two-thirds of nonprofits now use AI—organizations of all sizes find it accessible and are identifying practical ways to incorporate it into their work. Additionally, philanthropy is making unprecedented investments to ensure AI’s transformative power benefits the organizations tackling society’s most pressing issues.

      A $500 MILLION BET ON AI FOR IMPACT

      In October, ten of America’s most influential foundations—including MacArthur, Ford, Omidyar Network, Mellon, and Packard—announced Humanity AI, a $500 million initiative dedicated to ensuring AI delivers for people and communities. The coalition will begin aligned grantmaking this fall, with pooled grants starting in 2026.

      This represents a fundamental shift: philanthropy is moving from cautious observation to active investment in AI as a force multiplier for social impact.

      HOW FOUNDATIONS ARE SUPPORTING AI ADOPTION

      The sector is recognizing that nonprofits shouldn’t navigate AI alone. Yet a significant opportunity exists: while capacity building is common in philanthropy, a 2025 study by the Center for Effective Philanthropy found that nearly 90% of foundations don’t yet offer AI implementation support to grantees. This gap is changing rapidly as leading foundations demonstrate what’s possible:

      Capacity Building Grants: KPMG Foundation committed $6 million to help nonprofits integrate AI into operations. GitLab Foundation offers $250,000 grants plus six months of technical support from OpenAI engineers, API credits, and peer learning networks.

      Skills Development: The AI for Nonprofits Sprint aims to bring 100,000 nonprofit staff to baseline AI literacy in 2026. Microsoft, OpenAI, and others have launched free training specifically designed for nonprofit professionals.

      Collaborative Funding: Foundations increasingly favor multi-partner proposals that bring together nonprofits, universities, and tech organizations—sharing both resources and expertise.

      Infrastructure Investment: The National Science Foundation is investing over $700 million annually in AI research, with increasing focus on AI ethics, digital equity, and applications for social good.

      WHAT FOUNDATIONS WANT TO SUPPORT

      When foundations evaluate AI-inclusive proposals in 2026, they’ll be looking for organizations that demonstrate:

      1. Mission Alignment: How does AI amplify your impact rather than simply automate tasks?
      2. Responsible Implementation: What safeguards ensure AI enhances rather than replaces human judgment and relationships?
      3. Equity Focus: How does your approach address bias, ensure transparency, and promote digital equity?
      4. Sustainability: Who maintains and improves the AI system beyond the grant period?
      5. Data Stewardship: What governance protects the communities you serve?
      6. Learning Orientation: How will you share what works (and what doesn’t) with the sector?

      These aren’t barriers—they’re guideposts for maximizing AI’s positive impact while minimizing potential harms.

      THREE WAYS TO EXPLORE AI’S POTENTIAL FOR YOUR MISSION

      You don’t need technical expertise or a big budget to start exploring AI for your organization. Here’s how to get started:

      1. FOCUS ON PROBLEMS, NOT TOOLS
        Where does your staff spend time on repetitive tasks instead of high-value work? Where could personalization improve outcomes but seems impossible at scale? What data could inform decisions but remains unused? These questions identify AI’s most valuable applications for your organization.
      2. TAP INTO FREE SUPPORT
        The sector is investing heavily in making AI accessible. Free training through Microsoft Learn’s AI Skills for Nonprofits, OpenAI Academy, and IBM SkillsBuild can boost your team’s confidence. Many offer certificates that demonstrate growing expertise.
      3. JOIN LEARNING COMMUNITIES
        The Technology Association of Grantmakers is launching learning exchanges for organizations developing AI strategies. Fast Forward and other intermediaries connect AI-powered nonprofits for peer learning. You don’t have to figure this out alone.

      THE OPPORTUNITY AHEAD

      Philanthropy is making a bold bet: that AI, when used responsibly and equitably, can help nonprofits achieve breakthrough impact on society’s most difficult challenges. With $500 million in new funding starting in 2026, along with comprehensive training and technical support, the sector is creating an unprecedented opportunity for mission-driven organizations.

      The question isn’t whether AI will change social impact—it’s how your organization can help shape that change in ways that boost your mission and benefit your community.

      PARTNERING FOR AI-ENHANCED IMPACT

      Black Onyx Management assists nonprofits in exploring and clearly articulating how AI can enhance their impact. Whether you’re thinking about your first AI implementation or creating a detailed strategy, we combine philanthropic insight with technical knowledge to support you:

      • Discover high-value AI applications aligned with your mission and capacity
      • Develop compelling narratives that show foundations how AI amplifies your impact
      • Design responsible implementation frameworks that protect the communities you serve
      • Build proposals that position your organization for AI-inclusive funding
      • Create strategic plans that integrate AI thoughtfully into your theory of change

      The foundations investing in AI aren’t just funding technology—they’re investing in organizations ready to reimagine what’s possible. We help you become one of them.

      Contact Black Onyx Management to explore how AI can expand your impact and how we can help you communicate that vision to funders. Visit blackonyxmanagement.com or contact lauren@blackonyxmanagement.com.

      Jul 28

      National Nonprofit Day: Honoring Impact, Inspiring Action

      By Feature

      Charitable Advisors

      Observed every year on August 17, National Nonprofit Day recognizes the vital role that nonprofit organizations play in serving communities, addressing societal needs, and advancing meaningful causes. For nonprofit professionals, this day is more than just a celebration — it’s a strategic opportunity to tell our stories, thank our supporters, and spark greater impact.

      A Brief History

      National Nonprofit Day was founded by Sherita J. Herring, a nonprofit advocate and social entrepreneur, to highlight the contributions of the sector. The date ties back to the Tariff Act of 1894, which included provisions exempting charitable organizations from federal taxes — the foundation of modern nonprofit status in the U.S.

      Since then, the nonprofit sector has grown to include over 1.5 million organizations in the United States alone. These groups support everything from hunger relief and education to environmental justice, civil rights, health care, and the arts.

      Why It Matters

      Nonprofits are often unsung heroes in our communities — filling gaps, lifting up the vulnerable, and building a more just society. National Nonprofit Day offers a chance to:

      • Recognize the work of nonprofit staff, volunteers, and donors
      • Raise awareness about key issues and services
      • Mobilize support and build momentum for long-term impact

      For organizations, it’s not just a moment of reflection — it’s a valuable platform for outreach, engagement, and fundraising.

      How Nonprofits Can Use National Nonprofit Day Strategically

      Whether you’re a small community-based group or a national nonprofit, August 17 presents a unique chance to engage your audience in creative, meaningful ways. Here are a few strategies to consider:

      1. Share Your Impact Through Storytelling

      Use the day to highlight stories of lives changed through your work. Feature beneficiaries, volunteers, or long-time donors in blog posts, videos, or social media posts. Authentic storytelling strengthens emotional connections and reinforces the value of your mission.

      1. Recognize and Thank Your Supporters

      Show appreciation for the people behind your mission — staff, board members, donors, and volunteers. Host a small celebration, send personalized thank-you messages, or spotlight individuals on your platforms. Recognition builds loyalty and community.

      1. Run a Mini Fundraising or Awareness Campaign

      National Nonprofit Day is perfect for a one-day fundraising push or awareness drive. You could:

      • Launch a $17 donation challenge
      • Secure a matching gift from a local business
      • Encourage supporters to start peer-to-peer fundraisers

      Tie the campaign to clear outcomes and make it easy for people to get involved.

      1. Pitch to Local Media

      Use the day as a news hook to generate press coverage. Share a compelling story or recent success that reflects your organization’s impact. Local outlets are often open to covering mission-driven work, especially when tied to national observances.

      1. Collaborate for Greater Reach

      Partner with other nonprofits or community-minded businesses to co-host events, cross-promote campaigns, or create shared content. Collaborations amplify your reach and demonstrate solidarity across the sector.

      Moving Beyond the Day

      National Nonprofit Day is a moment to shine — but it also reinforces why nonprofits exist in the first place: to serve others, spark change, and build a better world. By using August 17 strategically, organizations can expand their visibility, engage new supporters, and energize existing ones.

      As a team who works in this field, we see the day as both a celebration and a call to action. The work is challenging, but the impact is real — and this day reminds us all of what’s possible when we come together for a cause.

      National Nonprofit Day is more than recognition — it’s a launchpad. Whether you’re raising awareness, thanking supporters, or mobilizing your community, August 17 is a chance to elevate your mission and inspire action. Let’s use it well.

      Jul 07

      Beyond the Basics: How Algorithm-Aligned Storytelling Can Transform Your Nonprofit’s Social Media Impact

      By Feature

      Charitable Advisors

      In the crowded digital space, where every scroll competes with breaking news, celebrity drama, and viral trends, nonprofits face a daunting challenge: how do we rise above the noise and truly connect with people who care?

      The answer isn’t just posting more frequently or sharing an occasional success story. The real game-changer is intentional, algorithm-aligned storytelling—a powerful blend of emotional narrative, platform-specific strategy, and data-driven creativity that cuts through the noise and gets seen, shared, and supported.

      If your organization is still treating social media as an afterthought or a basic update channel, it’s time to evolve.

      Here’s how to elevate your impact, visibility, and donor engagement by using the algorithm to your advantage—and telling stories that can’t be ignored.

      Why Storytelling + Algorithm Strategy = Visibility and Growth

      At its core, social media is about connection. And nothing connects like a story. Research from Stanford shows that people are 22 times more likely to remember information when it’s embedded in a story versus a standalone fact. But even the best story will fall flat if no one sees it.

      That’s where understanding algorithms comes in.

      Each platform—Instagram, TikTok, LinkedIn, Facebook, YouTube—prioritizes content differently. And yet, they all reward the same behaviors:

      • High engagement (likes, comments, shares, saves)
      • Longer watch or scroll times
      • Content that encourages meaningful interaction

      In short: the better your story, the more time people spend with it—and the more the algorithm rewards you.

      Key Action #1: Create “Story Arcs” Over Time, Not One-Off Posts

      Most nonprofits post a single photo with a caption about someone they’ve helped. That’s fine—but not transformational.

      Instead, think like a content creator or documentary producer: break your impact into episodic content. Use story arcs to take your audience on a journey.

      How to implement:

      • Introduce a beneficiary, community, or issue in Part 1.
      • Share the challenges in Part 2.
      • Show the transformation or impact in Part 3.
      • End with a call to action: donate, share, or join your cause.

      🎯 Pro Tip: Instagram Reels and TikToks that follow 3–5 part storytelling arcs generate 35–70% more engagement than standalone posts, according to data from Hootsuite (2024).

      Key Action #2: Use “Relatable Anchors” in Your Storytelling

      Your story might be about advocating for school transportation in Indianapolis or a housing crisis impacting the entire state. But the algorithm—and your audience—need a reason to stop scrolling.

      Use relatable anchors—universal emotions or situations that make people feel seen.

      Example:

      • Start a post with “Imagine not being able to send your child to school because there’s no bus service.”
      • Then reveal the location, the community, the work you’re doing.

      This human-first framing invites curiosity and relatability, which drives higher engagement and time-on-post—two critical algorithm signals.

      Key Action #3: Lean Into Native Video and Closed Captioning

      Video is king—but only if done right.

      Native video (uploaded directly to platforms) outperforms shared YouTube links by 2x to 3x, according to Sprout Social. Videos under 60 seconds with auto-captioning and hook lines in the first 3 seconds perform best.

      Make it work:

      • Start videos with a surprising stat or emotional question.
      • Keep captions on for silent scrolling (which accounts for 85% of Facebook video views).
      • Add direct CTAs (“Double-tap if this made you feel something” or “Comment with ❤️ if you agree”).

      Key Action #4: Hack the Algorithm with “Meaningful Engagement” Prompts

      The 2024 updates across Instagram and Facebook favor “meaningful interactions” over passive likes. This includes DMs, comments, shares, and saves.

      Post ideas that entice interaction:

      • “What would you do in this situation?”
      • “Tag someone who inspires you to give back.”
      • “Save this post to read later.”

      📊 Meta’s data shows that content generating comments and saves gets 4x more reach than content with likes alone.

      Key Action #5: Turn Donors and Volunteers into Micro-Influencers

      Your nonprofit likely has dozens—if not hundreds—of supporters who would be thrilled to help you grow, but they don’t know how.

      Action Step: Build a “digital advocacy kit” with branded Canva templates, captions, and hashtags. Encourage monthly donors, board members, and volunteers to post about why they support your cause.

      Even accounts with 300–1,000 followers can have big impact when posts are authentic and timely. This is called networked visibility—and it costs you nothing.

      🔎 According to Edelman’s Trust Barometer, people trust friends and “people like them” more than celebrities or brands—making peer-driven content 2.5x more effective at converting interest into action.

      Key Action #6: Use Data to Drive and Adjust Your Content Strategy

      Don’t just post and hope. Use analytics to refine your approach weekly.

      Look for:

      • Retention time on Reels or video posts
      • Which posts get shared or saved most (these indicate high value)
      • Optimal posting times (often early morning or post-dinner)

      Pro Tool Suggestions:

      • Meta Business Suite Insights (free)
      • Later or Buffer for scheduling + performance tracking
      • TikTok Analytics for engagement drop-off points

      Set monthly KPIs for impressions, engagement, and CTR to donation or newsletter sign-ups. Treat social media as a living lab—not a billboard.

      The New Era of Impact: Be Seen to Be Supported

      Visibility isn’t vanity—it’s viability. If people don’t see your work, they can’t support it. If they don’t feel your mission through your stories, they won’t give, volunteer, or share.

      When you harness the power of storytelling plus a platform-aware strategy, you go beyond just broadcasting. You build community, drive action, and increase impact.

      So don’t just update. Move. Stir. Connect. Align with what the algorithm wants—and what the world needs to hear from you.

      Your story matters. It deserves to be seen.

      Apr 07

      Navigating Funding Uncertainty: How Black Onyx Management Empowers Nonprofit Leaders

      By Sponsor Insight

      Submitted by Black Onyx Management

      In today’s volatile funding landscape, nonprofit organizations face unprecedented challenges in securing stable government funding. Many nonprofit leaders find themselves struggling to plan effectively for the future. This uncertainty doesn’t have to derail your mission or impact.

      The Challenge of Uncertain Government Funding

      As a nonprofit leader, having predictable financial resources is essential to achieving your goals. When government funding—often a significant portion of nonprofit budgets—becomes unpredictable, the ripple effects touch every aspect of your organization. Financial forecasting becomes difficult, program sustainability is threatened, and the pressure to diversify funding sources intensifies.

      Many nonprofit leaders, especially those in smaller organizations, find themselves without the internal capacity to navigate these challenges while simultaneously managing operations, overseeing teams, and maintaining service delivery.

      Building Resilience Through Strategic Fundraising

      Black Onyx Management, a management consulting firm with a deep community focus, specializes in assisting nonprofit organizations in building resilience against funding uncertainty by helping them create diversified revenue streams capable of withstanding changing political and economic landscapes.

      A Comprehensive Approach to Nonprofit Sustainability

      Black Onyx Management offers nonprofit leaders a partner who understands both the big picture and the practical details of financial sustainability:

      Strategic Expertise When You Need It Most

      Black Onyx Management works closely with nonprofit organizations to develop comprehensive fundraising strategies that address immediate needs while building long-term sustainability. Our team can help your organization craft a compelling case statement providing the language and framework needed to effectively communicate your impact to potential funders.

      Cash Flow Planning and Budget Scenarios

      One of Black Onyx Management’s core offerings is helping nonprofits understand multiple budget scenarios based on different funding outcomes. This approach allows organizations to plan proactively rather than reactively when government funding changes. Our financial experts provide guidance on tracking income streams, managing fundraising expenses, and monitoring progress toward goals.

      Diversified Fundraising Implementation

      Black Onyx Management’s team helps prioritize and implement diverse fundraising tactics—from individual giving and corporate partnerships to events, grant applications, and online campaigns. Their hands-on support includes board training to ensure leadership becomes active participants in the fundraising process.

      A Team of Experts at Your Disposal

      When you partner with Black Onyx Management, you gain access to a multidisciplinary team with specialized expertise:

      • Fundraising strategists who can help you build a sustainable development plan
      • Grant research and management specialists who maximize your organization’s potential for securing and managing grants
      • Financial advisors who help you understand cash flow and create contingency plans
      • Research analysts who provide insights into donor behavior and preferences
      • Board and leadership development professionals who strengthen your organization’s governance and capacity

      Building Certainty in Uncertain Times

      In a funding environment where government support can change rapidly, Black Onyx Management empowers nonprofit leaders to take control of their financial future. By building strong relationships with diverse donors who believe in your mission, developing clear and compelling messaging about your impact, and creating systems to implement your fundraising strategy effectively, you can navigate uncertainty with confidence.

      Let Black Onyx Management help you transform fundraising from a daunting challenge into a strategic advantage. Together, we can build the financial resilience your organization needs to continue enhancing its impact.

      Black Onyx Management specializes in assisting nonprofit organizations as they navigate changes in the funding landscape. To learn more about how their services can help your organization build financial resilience, visit blackonyxmanagement.com or contact lauren@blackonyxmanagement.com.

      Mar 31

      Is It Time to Rethink Large Nonprofit Fundraisers?

      By Sponsor Insight

      By Jill Robisch, First Vice President & Manager, Nonprofit Division

      As the nonprofit sector continues to adapt to a post-pandemic world, many organizations have resumed their large-scale fundraising events, aiming for a return to normalcy. However, with increasing uncertainty surrounding state and federal funding, is it time to rethink the traditional approach to these high-cost, resource-intensive fundraisers?

      The Return to Large-Scale Events

      In the immediate aftermath of COVID-19, many nonprofits pivoted to virtual or hybrid events, discovering new ways to engage donors and reduce overhead costs. Now, with in-person events making a strong comeback, some organizations are eager to revive the familiar gala, auction, or large benefit dinner. These events often serve as significant revenue generators, brand builders, and community engagement tools.

      Yet, the landscape has changed. The unknown impact of potential shifts in government funding, inflation concerns, and shifting donor expectations mean nonprofits must be more strategic than ever about how they allocate fundraising resources.

      The Uncertain Future of Public Funding

      Federal and state funding for nonprofits remains a moving target. With economic fluctuations and shifting legislative priorities, nonprofits reliant on government grants and subsidies may face unpredictable funding streams. Organizations that previously used large fundraisers to supplement government dollars may now need to explore whether these events can reliably fill financial gaps in a sustainable way.

      Balancing Costs and ROI

      Large events require significant investment—venue costs, catering, entertainment, staffing, and marketing add up quickly. Nonprofits must critically assess whether the return on investment justifies these expenditures. While some events yield high revenue, others may break even or operate at a loss when factoring in hidden costs such as staff time and donor fatigue.

      Instead of defaulting to large-scale fundraisers, nonprofits should consider a diversified approach, blending traditional events with:

      • Targeted Major Donor Engagement – Intimate gatherings or one-on-one donor stewardship may yield higher returns with lower costs.
      • Corporate Partnerships – Engaging corporate sponsors for year-round giving, rather than a one-time event sponsorship, can provide more sustainable funding.
      • Peer-to-Peer Fundraising – Empowering supporters to raise funds through social networks can create broad engagement with minimal upfront costs.
      • Recurring Giving Programs – Encouraging monthly donors builds a stable revenue stream, reducing reliance on annual fundraisers.

      The Future: Quality Over Quantity

      Rather than focusing on returning to the way things were, nonprofits should evaluate what works best for their specific mission and donor base. This might mean scaling back on extravagant events in favor of more targeted, mission-aligned gatherings that foster deeper connections with supporters.

      Ultimately, the question isn’t whether large fundraisers should disappear but whether they should evolve. By reevaluating their role within a broader, more sustainable fundraising strategy, nonprofits can position themselves for long-term success—regardless of the external funding climate.

      Oct 28

      Charitable Advisors Month of Giving: Spotlighting 30 Nonprofits During a Critical Time for Year-End Giving

      By Feature

      By Chelsea Ohlemiller, Charitable Advisors

      As November kicks off, Charitable Advisors is excited to announce our Month of Giving campaign. Over the next 30 days, we’ll be spotlighting these incredible Indiana-based nonprofits across our social media platforms, sharing their missions, the communities they serve, and the ways individuals can support them through donations and other giving opportunities. This initiative comes at a pivotal time for nonprofits, as the final quarter of the year is critical for hitting fundraising goals and gaining momentum for the year ahead.

      Why November Matters for Nonprofits

      For many nonprofits, the year-end giving season is the most important fundraising period of the year. In fact, according to Nonprofit Source, nearly one-third (31%) of annual donations happen in the last three months of the year, with December alone accounting for a significant portion. But the push for donations often begins in November, as nonprofits ramp up their outreach and connect with donors ahead of Giving Tuesday and other key events.

      Indiana nonprofits, like those featured in our Month of Giving campaign, are no exception. These organizations provide vital services across the state, from feeding families in need to offering mental health support and education initiatives. Yet, many face the challenge of limited marketing budgets and a crowded field of causes vying for donor attention. That’s where Charitable Advisors steps in—our Month of Giving campaign aims to elevate the visibility of these organizations, driving awareness and engagement at a time when it’s needed most.

      The Power of Visibility

      A key goal of the Month of Giving is to help nonprofits connect with potential donors who may be unaware of their work or the specific impact they’re making in their communities. Through daily posts on our social media platforms, we’ll highlight one organization each day and provide clear calls to action for how individuals can contribute. Whether it’s through financial donations or specific giving opportunities—such as supporting a particular program or meeting an urgent need—our posts will make it easy for donors to get involved.

      Statistics back up the importance of this kind of visibility. The 2023 Giving USA report found that individual giving accounted for 64% of all charitable contributions in 2022, totaling $499.33 billion. Online giving, in particular, has seen consistent growth, representing 13% of total donations. With more and more donors engaging online, especially during the year-end giving season, our goal is to ensure that Indiana nonprofits have the platform they need to reach these supporters and secure the donations that will sustain their work into the next year.

      Meet the 30 Nonprofits

      Over the next 30 days, we will feature a wide range of nonprofit organizations working across Indiana. From small grassroots organizations to larger, well-established nonprofits, the selected groups span a variety of sectors including healthcare, education, environmental conservation, homelessness, and youth development. Each of these nonprofits plays a crucial role in addressing the needs of Indiana’s communities, and we’re honored to help share their stories. Organizations were selected from the ‘Wants & Wins’ email outreach, with priority given to the first 30 respondents to ensure a fair and timely process. For future opportunities, be sure to sign up for that email list here: https://charitableadvisors.com/subscribe/

      Whether that’s through a one-time donation, a recurring gift, or in-kind support, our hope is that this increased exposure will lead to a surge in both awareness and contributions.

      Preparing for Year-End Success

      As we head into the final stretch of the year, we know how critical this time is for nonprofits. A study by Network for Good found that 12% of all annual giving occurs in just the last three days of the year, underscoring the importance of November as a ramp-up period for year-end success. By participating in the Month of Giving, these 30 Indiana nonprofits are well-positioned to maximize their outreach and hit their year-end fundraising goals. With the right momentum, these organizations can build a solid foundation for 2025 and beyond, ensuring they have the resources they need to continue serving their communities.

      Looking Forward

      The Month of Giving is an exciting opportunity to showcase the amazing work being done by Indiana nonprofits and to encourage our community to step up and support these organizations. We hope that through this initiative, donors will not only learn more about the causes closest to home, but also feel inspired to contribute in ways that make a lasting impact.

      Stay tuned to Charitable Advisors’ social media channels throughout November as we highlight the incredible work of these nonprofits. Together, we can make this season of giving the most successful yet for Indiana’s nonprofit sector.

      Please note, Organizations were selected from the ‘Wants & Wins’ email outreach, with priority given to the first 30 respondents to ensure a fair and timely process. While we wish we could include everyone, we are limited on space and capacity. We look forward to additionally opportunities to continue our advocacy for increasing the visibility of Indiana nonprofits.

      Mar 25

      Building Endowment Readiness: A Strategic Imperative for Nonprofit Sustainability

      By Sponsor Insight

      By: Jill Robisch, First Vice President, Nonprofit Services, The National Bank of Indianapolis

      In the dynamic landscape of nonprofit management, achieving sustainability is a primary goal. Endowment readiness stands as a cornerstone strategy, offering organizations a pathway to financial stability and long-term impact. By taking proactive steps to cultivate endowment readiness, nonprofits can safeguard their missions, weather economic uncertainties, and ensure their ability to serve communities for generations to come. Here are key steps to guide nonprofits on their journey towards endowment readiness:

      1. Assessment of Financial Position: The first step in building endowment readiness is to conduct a comprehensive assessment of the organization’s financial position. This includes evaluating current revenue streams, expenses, and assets, as well as identifying any existing endowment funds. Understanding the organization’s financial landscape provides crucial insights into its capacity for endowment growth and sustainability.
      2. Strategic Planning: Strategic planning lays the foundation for effective endowment development. Nonprofits should set clear, measurable goals for their endowment initiatives, aligning them with the organization’s mission and long-term vision. This involves identifying target fundraising objectives, determining investment strategies, and establishing timelines for implementation.
      3. Board and Staff Engagement: Endowment readiness requires buy-in and support from all levels of the organization, particularly the board of directors and staff. Boards play a crucial role in providing oversight and guidance on endowment-related decisions, while staff members are instrumental in implementing fundraising campaigns and managing endowment assets. Engaging both stakeholders in conversations about the importance of endowments fosters a culture of financial stewardship and philanthropy.
      4. Donor Cultivation and Engagement: Building a robust endowment necessitates cultivating relationships with donors who are passionate about the organization’s mission and willing to make long-term financial commitments. Nonprofits should develop targeted fundraising strategies, including major gift campaigns, planned giving programs, and donor stewardship initiatives. Effective communication and engagement are key to inspiring donors to contribute to the endowment fund.
      5. Investment Management: Prudent investment management is essential for the growth and sustainability of endowment funds. Nonprofits should develop investment policies that align with their risk tolerance, financial goals, and legal obligations. Diversification of investment portfolios helps mitigate risk and maximize returns over the long term. Regular monitoring and evaluation of investment performance ensure that endowment assets are managed effectively.
      6. Transparency and Accountability: Nonprofits must maintain transparency and accountability in all aspects of endowment management. This includes providing donors with regular updates on the performance of the endowment fund, as well as ensuring compliance with legal and regulatory requirements. Clear communication about how endowment funds are used and the impact they have on the organization’s mission fosters trust and confidence among stakeholders.

      In conclusion, endowment readiness is a strategic imperative for nonprofit sustainability. By following these key steps and committing to proactive financial planning and management, organizations can build the foundation for a secure and impactful future. With careful stewardship and dedication, endowments can become powerful tools for advancing missions, supporting communities, and leaving a lasting legacy.

      Contact Jill Robisch, The National Bank of Indianapolis, at JillRobisch@nbofi.com